Saturday, March 29, 2014

Proposed Four-Story Mixed Use Building on El Camino in Palo Alto to be heard

The Palo Alto Architectural Review Board will begin reviewing 2500 El Camino Real, which is a formal request by Stanford Real Estate for a proposed four-story building with approximately 70 residential units and about 6,981 square feet of commercial space.  The residential units are proposed to be much needed below-market-rate (BMR) housing.  The meeting will begin at 8:30 a.m. on Thursday, April 3, in the Council Chambers at Palo Alto City Hall (250 Hamilton Avenue, Palo Alto, CA).

Friday, March 28, 2014

Menlo Park Hiring Expert to Research Initiative to Revamp Downtown Plan

The Menlo Park City Council has actually authorized investing up to $150,000 on a consultant to examine the brand-new effort proposed by locals that would significantly change the city's downtown/El Camino particular strategy.  The strategy took 5 years to develop, with considerable community involvement, and cost $1.7 million.  A group of Menlo Park citizens is presently attempting to alter that strategy and require voter approval for large project.



After Menlo Park authorized the specific strategy in 2012, Stanford University suggested developing a mixed-use complex on eight acres along El Camino Real.  Although the strategy falls within the parameters of the city's particular plan, plenty of residents oppose it and have actually formed a group which call themselves "Save Menlo."



‘Save Menlo’ is now gathering signatures of registered voters to certify a ballot measure that would change the downtown plan.  ‘Save Menlo’ needs 1,780 signatures of voters to certify. If approved as Save Menlo is proposed, the effort would dramatically shrink the size of permitted projects, and require voter approval on large projects, just like the Stanford development.




The council wants their expert to examine the Save Menlo campaign and contrast it to the city’s plan. The city will use the expert's report as a basis for discussion at a public conference.

Thursday, March 27, 2014

Off-Market Listings Only Reduce Profits for Home Sellers

Off-market, private, or pocket listings are becoming more and more commonplace as sellers are somehow being persuaded to keep their properties off of the Multiple Listing Service during this hot real estate.  Generally, they are being told that by keeping their property listing ‘private’ their privacy will not be invaded by troops of public gawkers traipsing through their homes, and that they will not have to hassle with signs, lock-boxes, and agents showing their homes, etc.  Whatever the rationale that is being sold to sellers it is unfortunate because they are actually unknowingly leaving large percentages of potential profits on the table.



In the real property market, today's victims of secret or private sales are homeowners that are letting their property be marketed at least 10% under real market value.  Dishonest brokers/agents who are playing coy first gain the sellers' confidence then encourage them that it would be most effective to keep their property off the Multiple List Service ("MLS"); to maintain personal privacy and stay away from potential fraud; and limit the inconvenience that comes with marketing one's home like signage, broker tours, lock-boxes, etc.



The claim that some brokers and agents are using to convince sellers to have a “private” or “pocket” listing/sale is to guarantee buyers to their clients. However, in a lot of instances those guaranteed buyers are coming from the broker’s and agent’s own offices or circles of close net friends which dramatically reduces exposure to the marketplace, but allows for the brokers and agents to possibly double-end the transaction, or “keep the whole deal in the office.”



What they also fail to tell unsuspecting sellers is that exposing the property on the MLS places it in front of over 14,500 local networked broker and agent members, all of whom then have the possibility to work with the property.  Limiting exposure to the MLS is by definition limiting the marketability of the property.  And coincidentally these “private” or “pocket” listings are common when the real estate market heats up and there is limited inventory.



It is estimated that in Santa Clara county residential properties on the MLS sold for 13% more than “private” or "pocket" or “off-market” listings in 2012.
It is a violation of a listing broker's fiduciary duty to the seller to keep the home off the MLS unless the homeowner, after being fully and faithfully informed, has a legitimate reason for not marketing the property to all brokers and agents in the MLS.  It is always in a seller's best interest to have a massive advertising of a home, which encourages and promotes bidding wars and greater sales prices. Sellers who are convinced to have an “off-market” listing probably do not recognize the concomitant advantages of placing their home on the MLS, so they acquiesce and go along with their broker or agent’s recommendation based on guarantees from their broker/agent that they will get either equally as good a sale price by doing so; all without the hassles of signs, tours, brochures, lock-boxes, etc.



Broker and agents have the duty to exercise care, integrity, fair-dealing, and loyalty for their customers.  This task consists of performing their best possible acts and conduct to acquire the greatest sales price for the home.  Recommending “private” or “pocket” listings is typically NOT in a seller’s best interests.  There are however exceptions or rare occasions where these type sales make sense for sellers, but they are extremely rare; not 10-15% of the active marketplace.



It is estimated that as the local real estate market began warming back up, exclusions from the MLS raised considerably, almost doubling for the first quarter of 2013 as compared to the same timeframe in previous years.  In 2012, homes not put on the MLS amounted to approximately 15 % of the market or $340 billion in sales volume.  Incredibly, at a conservative 10 % decrease in fair market value (due to private or off-market listings), that would equate to $340 million in potential lost seller net proceeds – all “cloaked” in the name of privacy and/or hassle free transactions.



The MLS was designed to subject properties to maximum exposure leading to a maximum sales price for the specific timeframe.  Leaving a property off of the MLS dramatically limits exposure – doing exactly opposite of what a seller should be doing.

The brokers and agents who recommend “private” or “pocket” or “off-market” listings should be held to answer with specific reasons and factual details for this recommendation and be asked to provide verifiable proof that their recommendation will lead to a maximum sales price for the seller.  The bottom line is that a broker or agent will never be able to prove that limiting exposure of a home by preventing the listing on the MLS will maximize the sales price.

Shelly Roberson
Alain Pinel Realtors, Palo Alto, CA
23 Years Experience, 600+ Closed Transactions

1-650-464-3797

Wednesday, March 26, 2014

Staging a Listing is a ‘Must’ in Any Marketplace

Staging has entered into the ‘standard of practice’ in preparing a home to place on the real estate market.  Making a great first impression, whether via photos on the web, or as the purchaser walks into the front door, has never been much more essential when marketing a property.  In fact it is tantamount to having a listing look it’s best for the marketplace.



Brokers and agents today commonly suggest to their seller clients to embark on some degree of staging, ranging from a detailed cleaning and de-cluttering, to rearranging furniture including accessories, or in some cases, an interior redesign or renovation, or even renting out furniture to load a vacant residence.  The ideal level of staging relies on the house's perceived problem (if any) and the seller's spending plan, and depending upon the level of staging and dimension of the residence, could set a seller back $2,000 to $20,000 depending on how many rooms are being addressed.



Homeowners should be amenable to the process and take to heart the recommendations of a seasoned real estate agent along with a quality stager, who both have a keen sense of ways to present a home to its finest advantage.  Yet even with organizing largely accepted as an important component of marketing a home we do meet resistance once in a while from sellers who love their stuff, their furnishings, and their home the way it is.



Some sellers presume that, in a seller's market, such as the one we have now, with housing stock in such short supply staging isn't necessary.  Various other sellers diligently pay attention to brokers' and agents’ proposed repairs and abide by the stagers' proposals, but at the same time begin to really feel completely bewildered and question the necessity.   Occasionally homeowners are immune to staging given that they feel their residence is best as is, or they think they have the skills to make modifications on their own.  In each of these situations a seller should just let the professionals take over.  By way of an example would you go to a plumber to have your front yard landscaped?



Periodically a house shows really well without any staging at all, however even the most spotless beautiful home can take advantage of some tweaking to make certain the images standout on a computer or when a buyer walks through the front door for the first time.  A lot of homes benefit from an examination by an individual with an unbiased eye who could determine the weaknesses as viewed by potential customers.  These professionals have the expertise to boost the property's appearance in the most affordable and cost effective way.  And even though staging might seem like a huge effort, a lot of the work entails de-cluttering, which can also be valuable as an organizational exercise for the vacating seller.



The costs to properly stage a house in any market are justified, because for the bulk of properties it truly pays dividends.  It is estimated that staging normally elevates list prices by 2.5% to 6% (and frequently often times much more), which can total up to an added $25,000 to $60,000 for a $1,000,000 sale.  As a bonus, homes that are properly staged likewise tend to get into contract faster.



Staging is an investment of time and money for the seller, yet, as we have actually seen time and time again, it's an investment that pays dividends handsomely, most of the time in multiples of the investment spent.

Shelly Roberson
Alain Pinel Realtors, Palo Alto, CA
23 Years Experience, 600+ Closed Transactions
1-650-464-3797


Monday, March 24, 2014

How to Choose the Right Neighborhood for You


Finding a good neighborhood to live in is probably more important as choosing the actual physical home. The neighborhood needs to be secure, fit your budget and your ideal lifestyle. Many people make the mistake of focusing primarily on the house and secondarily on the neighborhood while it should probably be the reverse. You can always remodel a home, you can almost always add-on or modify your home, but you can’t change a neighborhood, its characteristics, or the neighbors.
When purchasing a home you need to know that you are not only buying a place for you and your family to live in but you are investing in the neighborhood. So before getting started, ask yourself the following questions
ü Do I prefer a quiet street or an active one?
ü Do I need a view, or a certain orientation?
ü What do I like or dislike about my old neighborhood?
ü What is important to my family and me?
After you create a clear picture of the kind of neighborhood you want consider these tips and important factors to consider to help you find the right neighborhood:
Crime and safety- You need to ensure the neighborhood you choose is safe. Contact the local police and inquire about the area’s crime and safety information. Drive around and look for any tell tales signs of crime such as graffiti, abandoned homes or homes in disrepair. You can also research online about the neighborhood’s crime statistics.  Another important step is to walk around the neighborhood and talk to all the neighbors you can find.
Location- The ideal neighborhood should have amenities such as the grocery store, restaurants, cafes, hospitals, and recreational parks nearby. Many people prefer walking to the mall or their favorite restaurant in the neighborhood. Also, consider your individual needs; do you want a quite family oriented neighborhood or a hip urban area? If you have kids, you may want them to have potential playmates and so choosing a family friendly neighborhood might be right for you.
Transportation - Accessibility to highways is important, as well as a neighborhood that can be accessed using public transportation. It’s important to consider how easy it is to get to international access such as airports and how far you have to drive to get there. You should learn the traffic patterns as well, so that you know what to expect when traveling to and from work.
School district - Schools are among the best selling points of a neighborhood. Quite simply, the better the schools, the better the investment in a property with good resale value. Even if you don’t have school going kids, the quality of schools matters when looking at your home as an investment.  This is especially true when you go to re-sell the home.
Taxes and property values – Different counties and cities have varying property and local taxes. Research how much tax you will be required to pay within the coming years.
Ask your agent to tell you about the areas you are considering. They should be able to share added flavor about the neighborhoods for which you are interested.
If you do a little research, you should be able to find the ideal neighborhood to fit your needs, your lifestyle and your budget.
Questions
Let me know if you have questions. Don’t hesitate to contact me via email sroberson@apr.com, or cell phone 1-650-464-3797.


Saturday, March 22, 2014

Mid-Peninsula Regional Open Space Seeks Public Funds for Parks & Open Space


Votes in the MidPen jurisdiction, which includes many cities in San Mateo and Santa Clara counties will be presented with an opportunity to approve a bond measure to help fund a $300 million bond measure for park funding.  A two-thirds vote will be necessary for approval.



The bond authorization, if approved, will be a tax rate not to exceed $3.18 per $100,000 of assessed property value, and would probably start at about $1 per $100,000 which would be in addition to the current $17 per $100,000 in assessed value that homeowners currently pay to the Open Space District.



The MidPen region covers approximately 62,000 acres of Open Space.  This bond money would help fund expanding access to public land, preserving redwood forests, restoring land that feeds lakes, streams and waterways, preserving agricultural land in San Mateo county coast, and restoring native vegetation.  This is the first time in 41 years that MidPen is seeking additional help from voters.



http://www.shellyroberson.com


Thursday, March 20, 2014

Dual Agency Only Creates Conflicts & Increases Risks for All Parties

A dual agency real estate relationship exists when a real estate agent or a broker represents both sides of a real estate transaction.  By definition an agent is required to act as a fiduciary towards their clients, however, under a dual agency scenario it is virtually impossible to be a fiduciary for both a buyer and a seller in the same transaction.  “Fiduciary” is defined by Black’s Law as a word derived from Roman law meaning, as a noun, a person or entity, holding the character and position as a trustee, with respect to the trust and confidence involved with candor and scrupulous good-faith towards their principal’s affairs and property.  A fiduciary has duties to their principal involving good-faith, fair dealing, trust, special confidence, and candor towards their principal’s interests.  Fiduciary duties are imposed by law on real estate agents and brokers.

The only way a seller can legally agree to a dual agency relationship is when; 1) they have been provided a Dual Agency Disclosure document; 2) have been fully informed as to all of the pitfalls and potential problems associated with dual agency representation including being told the relationship will be now be limited and no longer a relationship that they should expect to exist; 3) have been advised to seek legal counsel; and 4) and after all of this cautionary language has been disclosed and reviewed still agree to the dual agency representation.

Several States Prohibit Dual Agency Real Estate Transactions for Good Reason
For good reason several states including Colorado, Florida and Kansas strictly prohibit dual agency transactions because it is incredibly difficult to withhold confidential information about a seller or a buyer when an agent is privy to such information.  Moreover, it is never in a seller’s best interest to allow their agent to represent a buyer on their property.  The seller should insist that the agent refer the buyer to another agent such that each party has equal and fiduciary relationships which will help avoid conflicts that are inevitable in a dual agency transaction.

Potential Conflicts, Issues, and Unknown Problems are Prevalent
The potential conflicts, disagreements, issues and parade of horribles that can arise in a dual agency relationship are almost infinite.  The best practice for all parties concerned is to have each party represented separately and equitably.

Buyers Asking For Help at Open Houses Are Common
Finally, it is a common practice these days for a buyer to walk into an Open House and tell the listing agent that they are unrepresented and would like to have the listing agent represent them because they feel like they would have an advantage or upper hand on other buyers.  It is precisely this thinking that should alert a competent and seasoned listing agent to refer this type of buyer to another agent for representation because there are unreasonable expectations at the outset of this relationship on behalf of the buyer.  A seller who agrees to a dual agency relationship should also have second thoughts and consider their own interests first before they agree to this dual representation.  Several of the reasons stated above should give enough pause for sellers, however, those reasons are merely the tip of the proverbial iceberg.

Best Practice:  As a listing agent with 23 years of experience and over 600 closed transactions I always refer any potential buyer to another agent so I avoid this conflict and maintain my primary fiduciary relationship with the principal who hired me in the first place.



Palo Alto Foothills Park to Expand?

The Palo Alto Resident-Only Foothills Park may be expanding under a current proposal in front of the Palo Alto City Council.  In a memo to council members 7.7 acres of city-owned land next to the exclusive Foothills Park preserve was described as an environmentally important riparian (next to water) corridor.

The memo’s author indicated that it was “time” for the property to become dedicated parkland accessible to the public.  The three council authors, Pat Burt, Karen Holman, and Greg Schmid would like an ordinance that would permanently add the land to Foothills Park.

The land at issue was originally granted to the City in 1981 by the family of Palo Alto Medical Clinic founder Russell Lee with the reversionary caution that it be used for conservation purposes like parks and recreation.

The Foothills Park land (1,194 acres) was originally owned by Lee as well, but was sold to the City for $1,000/acre in 1958 as a “residents only” park.  Although the restriction was relaxed in 2005 only residents and guests can access the main gate to the Park on Page Mill Road.


If you have concerns or would like to attend the City Council meeting on this issue it is Monday, March 24, 2014 at 6PM, Palo Alto City Council Chambers.




Wednesday, March 19, 2014

Palo Alto’s California Avenue Farmers Market – Kick-Off This Sunday

The new and expanded California Avenue Farmer’s Market is kicking off this Sunday, March 23 from 9A to 1P.  This expanded market will help the city’s massive streetscape project which also began this week.  The weekly market will extend from California Avenue to Birch Street which will allow 25 new vendors to participate and share their products.

The new vendors are bringing a bushel of new food and drink options to compliment an already abundant display of food, drink and other products. 

Several new vendors include the Manresa Bread Project (Los Gatos restaurant), Beet Generation Juice, Tru Gourmet (organic dim sum), and Ladera Granola.  Spice Hound and the San Benito Tea Company will rotate every other week in one vendor space.

Barrett Farms (poultry), Fogline Farm (chicken and pork), and H&H Fresh Fish Co. round out the meat vendors.

Mariposa and Flour Chylde Bakery will provide gluten-free baked options.
Far West Fungi will feature their specialty mushrooms.

Palo Alto Mayor Nancy Shepherd will cut the ceremonial ribbon at 10:30A.
Looking forward to seeing you out there.




Thursday, March 13, 2014

Palo Alto Plans New Bike Routes throughout City

Three decades after Palo Alto turned Bryant Street into the nation's first "bicycle boulevard," the city council is hearing a proposal to create similar bike-friendly routes on Greer Road, Wilkie Way, Park Boulevard and Stanford Avenue.

The four proposed bike routes are among the 17 bike type projects for which staff is requesting proposals. If City Council approves the request from city planners on Monday night, five contracts worth $2.2 million will be awarded to four different consultants for design work on these projects, which also include new bike routes on sections of Ross Road, Moreno Avenue and Bryant Street, where an existing bike boulevard would be extended north to Palo Alto Avenue and south to East Meadow Circle.

Consultants will also consider new bike routes in the Barron Park neighborhood and biking enhancements on Homer and Channing avenues.

Though the projects range in size and ambition, most seek to turn major segments of existing streets into bike boulevards -- streets with low traffic volumes, traffic-calming features such as speed humps, traffic circles and barriers and lane markings that aim to make it easy for cars and bikes to share the road. Bike boulevards also typically facilitate free-flow travel for bicycles by placing stop signs on streets crossing the boulevard, rather than the boulevard itself.

The Homer and Channing avenues project, which would stretch between Alma and Boyce Avenue, would turn each one-way street into an "enhanced bikeway," a less intense version of a bike boulevard that relies on lane markings and signage to encourage cars and cyclists to share the road.

In the staff proposal, the 10 projects would be divvied up between two consultants: Fehr & Peers and Alta Planning + Design. In addition, staff is proposing a $275,000 contract with Sandis Engineers to design bike enhancements on Churchill Avenue, between El Camino Real and Castilleja Avenue, and a $737,767 contract with Mark Thomas & Associates for a bike corridor on Charleston-Arastradero Road, between Fabian Way and Miranda Avenue.

The project includes new landscaped median islands, intersection bulb-outs, enhanced bike lanes, trees and streetlights, according to a staff report. The city has already received $450,000 in state funding and a $1 million grant from the Santa Clara Valley Transportation Authority for these improvements.

A fifth contract would also go to Alta for creation of a bike route along the Matadero Creek trail.

The city has also received a proposal from Mountain View-based tech giant Google, which is planning to occupy 200 San Antonio Road, a site that once housed Hewlett-Packard Co. and sits on the border between the two cities.

According to the staff report, Google has proposed to make various improvements in south Palo Alto, including a bike route on San Antonio near U.S. Highway 101; another one on San Antonio between Bryant and Alma; a third one on Alma between San Antonio and East Charleston Road; and a fourth one near Cubberley Community Center on Middlefield.

"Staff sees synergy opportunities in expanding this project to include these bicycle linkages," a report from the city's planning department states, noting that Google has agreed to fund "all consultant expenses for these projects directly."

The ambitious list of biking proposals comes at a time of high enthusiasm on the council for both improving the city for bicyclists and a healthy revenue landscape, which makes it possible for city officials to turn their bike dreams into reality.

In July 2012, the council approved a new bike and pedestrian master plan. Members vowed at the time not to let the document languish on a shelf and collect dust as its predecessor had been doing since 2003.

The new plan proposes to create a citywide network of bike trails and boulevards as well as new connections across existing barriers such as El Camino Real, Alma Street and U.S. Highway 101.

The plan states that Palo Alto can build upon its bike-friendly history and its demand for better bike and pedestrian access "to solidify its status as one of the most bicycle friendly communities in California, if not the country."

The proposed projects would be the biggest step taken by the city to address the vision of the bike plan since the council committed more than $1.3 million for a new bike bridge over Highway 101, a $10 million project that will be funded largely by grants.


The council is also considering including bike improvements on its list of infrastructure projects that could potentially be funded by a 2% hotel tax increase which voters could approve in November.

Wednesday, March 12, 2014

Palo Alto High School Gym Bids Farewell

After 85 years of being a focal point for Viking pride and hosting thousands of events such as games, dances, and rallies, Palo Alto High School community members, esteemed alumni, and current students and staff will spend the afternoon of Sunday, March 16, bidding farewell to their beloved gymnasium.  Built in the late 1920’s, Paly’s gym is one of the few classic gyms still serving students in the Bay Area. 

 “We are excited to provide a chance for the community to celebrate the deep history of this iconic building as we put a festive closure on the 85 years of student life and athletic events.  At the same time, we look forward to the new sports complex which will serve the same purpose for the next several generations,” shared event coordinator Jane Gee.

The event: “Farewell Paly Gym – Celebrating 85 Years of Memories” will be an afternoon filled with campus tours, food, a vintage fashion show, a “then and now” display of classic and modern items, a memorabilia booth by the Palo Alto Historical Association, and a special program featuring well known leaders such as Palo Alto Mayor Nancy Shepherd, San Francisco 49ers Coach Jim Harbaugh, former ESPN Announcer Dave Feldman,Santa Clara County Supervisor Joe Simitian, and beloved basketball coach Clem Wiser.  Display booths and tours will open to the community at 12:30 p.m. with the formal program starting at 2:30 p.m. in the Paly gym.  

Palo Alto High Principal Kim Diorio said, “The volunteer committee has done an outstanding job of gathering interesting speakers and displays that memorialize the proud legacy of our Viking Spirit while finding ways to focus us on the exciting future we will find in our new athletic complex.  I hope everyone will come out and be part of this great event.”

To see photos of the gym throughout its history, leave a note with your favorite gym memory, make a donation, and learn more about the program, please go to http://www.paly.net/event/farewell-paly-gym-celebrating-85-years-fond-memories.

This free event is open to the whole community.  Since parking is extremely limited, attendees are encouraged to carpool, walk, or bike.  Paly gear will be for sale by the Paly Sports Boosters Club including pre-sales of sections of the gymnasium’s classic wood floor.  

Donations to help cover the costs for this event are greatly appreciated.  Checks should be made payable to Palo Alto High School - Athletics and mailed to Palo Alto High School, 50 Embarcadero Road,  Palo Alto, CA  94301 Attention - Lisa Stone, Farewell Paly Gym.  All donations are tax deductible and all donors will be listed in the printed program.


Monday, March 10, 2014

New Alma Village Grocery Store Sign Getting Complaints

A supermarket that is expected to open in Palo Alto’s Alma Village next month is already drawing complaints over a large sign that recently was installed on Alma Avenue. The larege sign is crucial for the grocery store’s survival according to the owner, and the City Council has already approved the size of the sign.

Watch video below for a recap of the sign story on local news.


http://sanfrancisco.cbslocal.com/video?autoStart=true&topVideoCatNo=default&clipId=9931703

Tuesday, March 4, 2014

Electric Vehicles Get Preference in New Palo Alto Homes

In an effort to be more green oriented the Palo Alto City Council unanimously approved a requirement for all new homes built in the city to be pre-wired to charge electric vehicles.  Estimates place the additional cost per home at approximately $500 which would be significantly less than a retrofit of an existing home for an electric charging system.


It is estimated that 1,000 new electric vehicles are sold in California every month with Palo Alto being one of the leading cities in electric vehicle purchases.